About HRI Bangladesh
Six decades of excellence in beauty and personal care, bringing world-class products to Bangladesh
Our Story
Hygienic Research Institute Private Limited is Bangladesh's fastest growing manufacturer and marketer of premium beauty products. Since our establishment, we have been dedicated to blending ancient Ayurveda and modern science to reinvent the world of beauty.
With over 60 years of research and innovation, we have built a legacy of trust and excellence. Our commitment to quality, sustainability, and customer satisfaction has made us a household name across Bangladesh and beyond.
Today, we operate across multiple countries with a diverse portfolio of brands including Streax, Streax Professional, and Vasmol, serving millions of satisfied customers worldwide.
Our Mission
To bring world-class beauty and personal care solutions to Bangladesh, combining ancient Ayurvedic wisdom with modern scientific innovation.
Our Vision
To be the most trusted and preferred beauty brand in Bangladesh, empowering people to express their unique style with confidence.
Our Values
Quality, innovation, sustainability, and customer satisfaction are at the heart of everything we do.
Our Journey
Six decades of innovation, growth, and excellence
Foundation
Hygienic Research Institute was established in India with a vision to revolutionize the beauty industry.
Product Innovation
Launched Streax, our flagship brand that became a household name across the region.
Professional Range
Introduced Streax Professional, bringing salon-grade products to professional stylists.
Bangladesh Operations
Established manufacturing and distribution operations in Bangladesh.
Sustainability Initiative
Launched comprehensive sustainability program focusing on eco-friendly practices.
Digital Transformation
Embracing technology to better serve our customers and expand our reach.
Our Leadership
Meet the passionate team driving innovation and excellence at HRI Bangladesh
Ashish Chhabra
CEO & Managing Director
"At HRI, we believe in providing our teams with opportunities to learn more, develop their careers, or just try something new."
Dr. Sarah Rahman
Head of Research & Development
"Innovation is in our DNA. We continuously push boundaries to create products that exceed expectations."
Kamal Ahmed
Director of Operations
"Quality is not just a goal, it's our commitment to every customer who trusts our products."
Awards & Recognition
Our commitment to excellence and creating a great workplace has been recognized globally
Certified Great Place to Work®
We are proud to be certified as a Great Place to Work®, recognizing our commitment to creating an outstanding employee experience, fostering trust, and building a positive workplace culture.
Exceptional workplace culture
Employee-centric policies
Trust-based leadership
Join Our Journey
Be part of our mission to bring world-class beauty solutions to Bangladesh